Tuesday, February 21, 2017

Rosie Assoulin Fall 2017


It seems so cliche to call someone an outsider within the fashion industry, but the term couldn't be more fitting for Brooklyn-native Rosie Assoulin. In one interview, Rosie happily admits she's scared out of her mind about becoming a fashion designer. "I’m totally insecure right now," she discloses. "I hope people like this stuff. I hope people like it! But at the end of the day, I'm okay with how it came out. "Soon after launching her eponymous label in 2013 her designs were quickly favored among editors and style icons Leandra Medine and Taylor Tomasi Hill. Since the debut of her first collection, she's reinvented classic silhouettes, including the now ubiquitous ruffled poplin blouse and dramatic evening top. Surely her greatest love affair are those stunning architectural cocktail gowns, draped in frills and able to defy gravity. One such ball gown, a frothy white dress featured (real!) flowers hand pressed and sandwiched between layers of silk. It's those touches which add whimsy to the everyday, and are part of the reason why Assoulin has praised as one of the innovators behind a new era of statement daywear. Her pieces transcend time, and by that I mean you're either going all out during the day or, challenging conventional eveningwear with less formal cool and classy threads. 

Her Fall 2017 collection has also ushered in Rosie Assoulin's first solo shoe collection—featuring hand-turned wooden heels, emulating table legs, complemented by miniature clay pot earrings. Craft, as well as interiors helped shape this season's collection and yet some things remained the same. Each look was still cut from luxe Italian fabrics and was just as wearable with a ball gown skirt, as a pair of jeans. Such is the genius of Assoulin's eye for reinventing classic shapes and bringing sculptural jackets and bell sleeved tops to the forefront of fashion.

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