Wednesday, September 21, 2016

Emma Mulholland

One of my favourite Australian designers, Emma Mulholland released a small capsule collection a couple of months ago featuring the same tongue and cheek humor delivered via slogans and iconography. But what really grabbed me was that despite the fact all of these great new clothes were available, it came unannounced. It's not a collection in itself, but rather marks the end of the commercial viability of collections which keep audiences waiting for six months. The future of fashion may instead be the persistent revolving door presenting the next greatest thing.

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