I cannot believe I haven't written about Shrimps before I feel like a complete idiot. While I may have mentioned them in passing this is the first formal blog post and open declaration of my love for all things fluffy and cruelty free. This isn't a big deal to some but I genuinely am disappointed in myself (and will hopefully delve into their archives once I finish writing my fashion week reviews). Now that I've cleared the air I feel like we can all move forward. *AHEM* You've probably heard of Shrimps already- despite their somewhat deceptive name. For the last couple of seasons they have captured the hearts and minds of every fashion blogger, every fashion editor and legions of hobbyist bloggers with myself included. Their reputation was already impressive enough with several devote celebrities and television presenters in the UK and beyond wearing the latest colourways and cuts. Then by some miracle they managed to transcend all expectations and raise the bar even higher. I'm literally in awe of this entire collection. Alexa Chung and Pixie Geldof are among the most recent A-listers to be seen in Shrimps and with such immaculate set design and casting it's easy to see why. I think my heart stopped in my chest when I saw these breath-taking images though.
Cheerful and sketchily hand drawn characters have been apart of the Shrimps website since its very inception but for the first time they have wormed their way into a collection. These endearing and friendly faces were seen on everything from sweaters to fur coats and even clutches. It reinforced this notion of a contrast between bedazzling high fashion and staple items owned by every woman from age eight to eighty. Amongst the glittering cave walls and resin crystal pillars there were other treasures hidden in plain sight. These were things such as crystal encrusted safety pins safely nestled within the pleats of lurex skirt or the diamante buttons fixed onto a canary yellow coat. Often it is the smallest detail that can totally change or enhance our moods which Shrimps have been able to recognize and replicate. It doesn't feel mass-produced or cheap though, I think there is some kind of genuine attempt to connect with the types of women who wear Shrimps. Or an endeavor to create something special and other wordly.
I loved the spirit of the Fall season imbued into this season's outfits with occasional splashes of colour. It was somewhat typical of what one may expect before the cooler months but each outfit was beautifully curated and far from boring. The very shimmer of fur glistening under artificial lights coupled with silver fastenings, plastic beads and glossy lipstick are what little girls dream of. Congratulations to the Shrimps team who created a magical kingdom combining one of my passions mineralogy with fashion. The couple were a match made in heaven, helping to create the perfect environment conducive for dreamy fashion photographs. The entire scene was like something straight out of Lula and I, along with so many felt absolutely delighted. Not content to simply churn out last season's designs in a variety of new colours they have also sought to branch into fur trimmed footwear and elegant vintage-inspired accessories. With such high hopes and ambition, only to be paralleled by the brand's standards Shrimps have literally catapulted themselves into stardom. Without a doubt they are one of London Fashion Week's highlights.
Photos 1 and 2- styleandtalent.com, 3- 10 from Wonderland Magazine and 11- 26 via Style Bubble.